This report provides an overview of conflict-related social media content in Sudan during the month of November. It focuses on narratives of hate speech, incitement to violence, and expressions of solidarity across different geographies. It highlights how these narratives evolve online and reflect the country’s broader conflict dynamics.
The analysis draws on content from Facebook, X, and TikTok. The data collection combines account-based and keyword-based tracking, focusing on public posts that engage with conflict-related discourse. Content is classified to identify hate speech, incitement to violence, solidarity expressions, and actor affiliations (e.g., SAF, RSF, or unaffiliated), as well as references to specific regions and communities.
All analysis follows a do-no-harm approach and includes only public content. The report is written and disseminated by Build Up, based on participatory analysis work with a group of Sudanese researchers. All data is collected and processed using the Phoenix social media listening platform and can be made available for Sudanese and international researchers who are working towards peace in Sudan.
Main Results
Volume and Engagement
- In November, hate-speech posts on Facebook represented around 6.6% of all content. Compared with October, when hate-speech content made up 4.91% of posts across platforms, this reflects an increase of about 30%, while peace or solidarity messages decreased roughly by 48% compared to the previous month. November, after what happened in Fasher, atrocities and massacres and recapture al fasher and rsf capture, militarisation movement all across the country , the lack of resources to procude content for peace narratives in the past month.
- Engagement trends : In November, hate-speech posts on Facebook received 2.06M likes and 429k comments, up by 14% compared with the 1.8M likes and 373k comments recorded in October 2025. Posts containing explicit calls for violence received 204k likes and 34.6k comments on Facebook in November, down by about 66% and 92% compared with the 600k likes and 447k comments on such posts in October.
Spikes in Online Activity
- On 11 November, the circulation of videos showing Sudanese Islamist figures in Doha calling for armed mobilization triggered a sharp spike in online reactions. Civilians and pro-peace activists denounced the rhetoric, accusing Islamists of blocking peace efforts and fueling further violence.
- On 17 November, journalist Azmi Abdelrazek exposed that PM Kamel Idriss was absent during and after the atrocities in Al-Fasher. This triggered an online spat between the Prime 3 Minister’s office in Port Sudan and Azmi, further driving engagement and amplifying polarization.
- On 18 November, reports of Abu Aqila Kikel’s injury in Kordofan battles surfaced amid conflicting information, fueling misinformation, debates, and a surge in related posts across social media platforms.
- On 19 November, comments by US president Donald Trump on Sudan, following the Saudi Crown Prince’s visit to the United States, triggered one of the few moments of broad consensus online. Across different political and ideological camps, Sudanese users largely welcomed the statements.
- On 24 November, Hemedti’s unilateral declaration of a “humanitarian truce” produced another wave of online discussion. While civilians welcomed the move and called on the army commander to take a similar step, accounts affiliated with SAF questioned the seriousness of the move and renewed accusations that civilians are merely a political cover for the RSF.